OKR Scorecard
Demo dataObjectives paired with measurable key results, scored on Google’s 0.0–1.0 scale where 0.7 is the target, not 1.0.
Grow portfolio reach and qualified engagement
0.6Needs attention
Google OKR scoring: 0.7+ = on track · 0.4–0.7 = needs attention · <0.4 = off track
Monthly engaged sessionsOn track
KR1 · 847 of 1,200 target71%
71% of the way there, and growing month on month — on track.
Content shares per monthAt risk
KR2 · 47 of 100 target47%
The biggest gap on the board. One article proved shares are possible — the rest need to catch up.
Referral share of acquisitionAt risk
KR3 · 10% of 20% target50%
Behind target — needs a couple of well-placed external links, not more volume.
Demonstrate PM depth through published content
0.6Needs attention
Google OKR scoring: 0.7+ = on track · 0.4–0.7 = needs attention · <0.4 = off track
Published deep-dive articlesAt risk
KR1 · 1 of 4 target25%
Lagging — a time allocation problem more than a quality one.
Avg time on article contentExceeded
KR2 · 5m 12s of 4m target100%
Ahead of target — people who reach an article read it properly.
Inbound portfolio conversationsOn track
KR3 · 34 of 50 target68%
68% of the way there — tracks the engaged-sessions KR above it.
Why OKRs on a personal portfolio?
Mostly to show the habit: if I can’t define what success looks like for my own portfolio, I’m not going to define it clearly for a product either.